Anime has been a leading force in the influence of Japanese pop culture extending to the rest of the world. I’ve come across a lot of people who view the medium as their lifeblood. But me? I don’t get it. As someone who’s read Japanese comics, played Japanese videogames, listened to Japanese rock bands, and studied Japanese culture, I do not get anime at all. In this article, I’ll illustrate why.
Pick a Streaming Service and Pray
I feel like anime streaming has become a blessing and a curse. While it’s amazing that you can pay a negligible monthly rate to be able to watch hundreds of anime, some of which have simulcasting available, the actual execution is not the best.
The first reason is the anime industry itself. Anime is a quantity-over-quality world. And under the assumption that you are—in fact—sane, you will likely look at the lineup for the next anime season and look forward to one or two (or five on a great season) shows. Since the majority of the anime demographic is teenagers who have no jobs, let’s assume that you can only watch shows from one streaming service for your whole life. If this is the case, you’ll have to be lucky that your one streaming service will air that one show, because you’re not gonna watch the other 90% of crap.
It’s not a fun time. My worst luck was the Winter 2020 season. I was planning on watching five shows- a record for me- and ALL of them ended up on Funimation, while I had Crunchyroll. It wasn’t that big of a deal because I already read their source versions, and the adaptations were likely to be bunk anyway, but it was still sad to see that the one service I used didn’t get a single one of those shows. That’s what anime streaming is. If I know this community, only a small handful of shows get any traction, while thousands of other shows vanish into the ether.
And the services themselves are debatable in quality. Crunchyroll is more-than-functionable (without bringing up the political upheaval they caused with a thirty second teaser trailer in 2018), while all I know about Funimation is the whole “Kick Vic” incident. I’ve even heard horror stories about how Netflix and Amazon explicitly disrespect anime culture. I don’t know if that’s true, but I do know that the former doesn’t stream shows until well after they air (well after they have been forgotten in the community), and the latter doesn’t even bother marketing them. A whole fandom died inside in spring (or was it summer?) of 2019, when the epic historical fiction manga, Vinland Saga, got its long awaited adaptation, from a great studio, and got licensed to Amazon. It could’ve been a cultural phenomenon, but no… it might as well have not existed, and Kimetsu no Yaiba blew up instead.
I have no idea why anime streamers are like this, versus manga publishers. Manga publishing has come a long way from when Viz and Tokyopop freakin’ mirrored the manga. I buy material from every major manga publisher in North America equally. They actually care about manga (and market them, too!), and have very high quality translations and whatnot. For argument’s sake, if Kodansha, Yen Press, and Seven Seas joined Viz in launching a subscription service of their whole catalogues, I’d subscribe to all of them in a heartbeat. The combined monthly rate would surely be less than the flat rates I pay, and I would actually use each of them all the time, as opposed to anime streamers, whom you’ll only have the time and sanity for a couple of shows per season.
Money Is VERY Much an Object
It’s no secret that anime is a BIT on the downgrade. Anime studios tend to have big budget issues, sometimes being forced to file for bankruptcy. Animators are notoriously underpaid at these jobs, to the point where being a straight-up salaryman is probably a better option. But money isn’t only affecting real people, it’s affecting the products.
For starters, the chances of an anime finishing are next to nil. A lot of anime, even successful ones with high incentives to continue, end without a follow-up, and my personal assumption is a lack of funding, even for successful ones. That’s just how in the red they are. Even when they do get new seasons, they tend to degrade in quality, like—most famously—One-Punch Man in its second season.
That lack of funding also makes anime artistically hideous. Most of them consist of flat textures and solid colors, with only one basic shader or highlight at a time (if you’re lucky, you’ll see a shader AND a highlight in the same shot). These studios take any semblance of artistic identity that their source material had and makes them all look exactly the same.
But what’s worse is the actual animation itself… or lack thereof. Most of the time, any given shot in an anime consists of just the mouth opening and closing at regular intervals. And sometimes, you’ll have a thirty+ second long shot of nothing moving at all. It’s also common to see flashbacks to something that happened earlier in the same episode. There are some moments of excellent animation, but they are exceedingly rare (although I heard that Mob Psycho 100’s second season is surprisingly consistent), and to me, not enough of a payoff. Also, pretty much every anime I’ve seen feels like they’re all directed by the same person.
A lot of people are used to these quirks, but I can’t stand it. And honestly, you can blame me for being a filthy normie on this one. I’ve grown up with Disney my whole life. Disney has an incredible eye for detail (at least when they actually TRY), and I’ve gained a habit of appreciating all of those details. Their characters emote and express themselves in ways that feel alive and give them substance. They have had multiple characters on-screen, all animated and emoting simultaneously. Thanks to my autistic logic, I’ve gained a habit of looking for those same details in animated mediums. And anime, naturally, completely lacks those details. Anime feels dead and empty without those subtle gestures of emotion. Even when something emotional happens, the eyes end up being the only things that animate. I don’t need these details in manga, since it’s a still-image medium and they have entirely different ways to convey moods than anime. But nope, when something’s animated, I need fluid animation and expressive faces or else I am not engaged. And for the record, I do know about Kyoto Animation, but all I’ve come across from them are sappy love stories that I have no interest in.
Feature Films are Great… Good Luck Seeing Them
Most of my complaints have been regarding TV anime; feature films are another story entirely. With less hours of content to produce, no deadline to produce it, and more money to produce it with, anime feature films are where all the talent in the industry has gone. Many anime enthusiasts know famous directors like Hayao Miyazaki of Studio Ghibli, and the more recent Makoto Shinkai, director of Your Name and Weathering With You.
I’ve only seen a few anime movies: Spirited Away, Summer Wars, and The Tale of Princess Kaguya among others. They were all great (well, not so much Summer Wars because it was just a boring family drama disguised as The Matrix, but that’s an argument for another day), and they gave me a light of hope for the industry. I’d love to watch more movies and write about them.
The problem is that seeing them is a bit tricky. A lot of them are available on streaming, but not on anime streaming services. They’re all stretched thin across a lot of “normie” streaming services, from Netflix to HBOMax. As much as I complained about anime streaming before, these other apps are an entirely different rabbit hole. I’m not someone who likes Western shows, and it’s not worth paying for an amount of movies I can only count on my fingers.
“Well, just buy them, you cheapo,” you say. I just looked on Amazon and GKids’, and one anime movie costs about $20 USD each. “That’s not so ba—” That’s for one movie. There are a lot of anime movies out there, and building a collection would easily inhibit my ability to cover the usual material I cover on this blog. As much as I want to see more anime movies, I’m not a movie guy, therefore anime movies are of low priority.
My one sole hope is in events like GKids’ Ghiblifest, or actual anime premieres themselves. I only need to pay $8 USD to watch them once, which is all I’d have time for anyway. But there’s still a drawback: the distribution. I was able to watch Kaguya in a theater that was a stone’s throw from my house. However, when Weathering With You came out, I was tempted to watch it because I was low on post material for January and I thought, “Eh… why not? I think the movie’ll be stupid, but I just don’t hate myself enough.” Regardless of whether or not I would’ve liked it, I was still butthurt that the closest theater for THAT was forty minutes away from my house, and since I would’ve seen the subbed version like a true weeb, I would’ve been up until midnight when I got back home! That’s a no-go for someone who had to be awake at five in the morning to be able to report to his full-time job that’s paying for his blogging career.
Man, if only there was a place to RENT movies. If I didn’t like it, I could just bring it back tomorrow, and no money will have been wasted. It could’ve been called “Movies That Are Expected to Make a Lot of Money in the Box Office” or something. Oh well, an idea so ridiculous couldn’t possibly exist!
Watching anime is tough. Really tough. Much tougher than reading manga. Anime is more affordable, but you get what you’re paying for: low-budget, cheaply made, overly-abundant crap. A haystack of BS that you need to scour in order to find the needle. Then when that anime season is over, you lather, rinse and repeat with the next season. To me, it’s a nightmare, and that’s why I bowed out of it.
I must ask the following question, specifically to the veterans who’ve made anime their life, and have literal hundreds under their belt, to the point where they’ve self-taught themselves fluent Japanese just by watching them with subtitles: What is so appealing about anime? It can’t be just because it was the first medium you were exposed to, because I myself was actually converted from a TV junkie to a book junkie over the course of my life. I dunno, maybe it literally is just because of the aforementioned reason, or maybe I could stop speculating and just let you answer the question in the comments (I really want to know)!