I’m not one to enjoy massively popular media, so you’d naturally think I’d despise the Walt Disney Company, at least in their current, mainstream-savvy form. Despite that, I ended up giving Frozen 2 and Onward overall positive scores, in complete disregard to how much I criticized them. Why is that? Get ready for a rant!
The main reason for my claim is that most of their movies- at least the good ones- have a lot more substance than most mainstream content. There are a lot of popular things I’ve consumed that basically go down a checklist of what people inherently love and don’t do anything remotely inventive. One manga example is Kimetsu no Yaiba, which barely gets the benefit of the doubt because the author ended it when it was at its peak (relatively speaking) instead of milking it.
Although their main demographic is children, Disney at least saw ahead and made sure that those same viewers would enjoy their movies in adulthood. This is something I learned five years ago, when I watched The Incredibles during a Movie Under the Stars event at Walt Disney World. As a kid, I had seen it so many times, I basically had the movie memorized. However, when I saw it at age nineteen that night, I saw it for the first time ever. As an adult, I was actually able to understand what makes it one of the best Pixar movies of all time, in ways that I couldn’t have comprehended as a kid. It was an amazing experience, and it stays across most core Disney movies (MOST of them; Snow White, Sleeping Beauty, you haven’t really aged well, narratively speaking…).
One of the things that makes Disney movies enduring is that they have strong supporting characters besides the cliched main ones. I don’t really like Snow White or Ariel as much as some of my actual waifus, but the Seven Dwarves and Sebastian are timeless. There’s also characters like Olaf, the ultimate Disney husbando. And of course, there’s nothing like a good Disney villain. They have iconic personalities and exude intimidating auras thanks to their brilliant animators. The Evil Queen, Maleficent, Lady Trumain, Ursula… and also Hades and Yzma, who have gotten a billion times more popular in recent years; they are among the most memorable antagonists of all time (except Hans in Frozen). These days, most people are probably looking forward to them more than the good guys (who actually watched The Little Mermaid Live for any reason other than fangushing at Queen Latifa?).
And of course, there’s the MUSIC. Disney has had master songwriters that don’t get talked about too often, but they’re real geniuses, writing songs that people still sing to this day. I don’t think the ENTIRE Disney discography is perfect, but a lot of it—especially the newer stuff—is really, really good. The other important factor is that ever since they had the brilliant Howard Ashman work for them, the songs also contribute to plot progression in a very Broadway-esque manner. I still listen to songs from Frozen casually (PS: ‘Let It Go’ deserves all the praise it got, fight me), and that’s just the tip of the iceberg (no pun intended). And just when you think they’ve run out of ideas, something like ‘Lost in the Woods’ from Frozen 2 comes up. I remember thinking, “Oh boy, a bad, melodramatic Krifstoff song shoehorned into an already shoehorned subplot”, at first. But when you hear that eighties guitar riff out of nowhere, it’s like, “What the crap?!” It’s safe to say that Disney would have not made it this far if they didn’t turbo-charge their films with amazing music!
I also love the Walt Disney Company itself, more so than the movies. For starters, they are pretty much one of the few bastions of goodwill left in the world. I’m sorry, but that’s how it is. Most other companies are too selfish and/or corrupt to even try to do better for the world, and others have pretty much given up on even trying. They don’t just make movies, they help animals and the earth through the Disney Conservation Fund, the use of environmentally friendly buses, and massive solar panel farms. To accomplish so much, they need a LOT of funding. These people don’t just need movie budgets, but they need to be able to manufacture merch of literally ALL kinds, as well as paying the millions who are working at several theme parks AND cruise ships. So, yeah, some of their movies might be riskless cash grabs, but they kinda need it once or twice in a while. If it weren’t for their vision, I would probably accuse them of pandering just as easily as any crappy hack writer.
And as much as I hate to say it, I must acknowledge the value of being able to relate to the main protagonists. They’re generic to a fault, but they definitely had an impact on cultures around the world. Their arcs (and the narratives of the movies in general) are not marred by any sort of cultural barrier, making them lovable to anyone. I also can’t deny that they have saved a lot of young’uns from torment, especially in the case of Frozen. They also handle wish fulfilment themes in ways that are genuinely good, at least recently. Most of the time, the tropes say, “You’re special for no reason now go be a wizard Harry.” Disney merely says “You’re you,” which is a lot better. In fact, as much as I said I loved good Disney villains, they seem to be moving towards complete abandonment of main antagonists in the favor of developing their protagonists, which I’m interested to see moving forward. But you know what, if you only love Disney movies because of the relatability aspect, then I feel genuinely sorry for you; you’re missing out on some really well thought-out, detail-oriented media.
And seriously, they are detail-oriented, in a way that transcends OCD. It’s made readily apparent if you go to Epcot and look at the architecture. Everything is authentic and accurate right down to the last brick. That same attention applies to their movies. If you watch the behind-the-scenes of some of this stuff, you’ll see them have board meetings over a three-second shot. It sounds excessive, but they need to do it because they know that those details make or break the whole picture, even if it’s stuff that no casual viewer would even think to look at.
So, in conclusion, I’m willing to bet that most people really do just enjoy Disney movies because of their eye-catching visuals, and the audience’s innate desire to see “themselves” in the narrative. But from a professional standpoint, they’re decent movies, with great soundtracks, from a team that’s constantly moving forward. While I still don’t entirely enjoy the wish fulfillment themes that they perpetuate, they at least have substance, and that’s something that makes them stand out from the rabble.